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Google Advertising Professional Certification experiences

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Mon, 2005-01-03 19:48 — Marketing Fan

Happy New Year!

and Cool - I just came across an experience report from a guy who passed the Google Adword certification - you know - like Oracle, Cisco, Microsoft et al they use professional certifications as a human resources marketing instrument... I expected that...

Quote:

It’s a certification for Internet marketing professionals that demonstrates a high level understanding of Google AdWords(http://adwords.google.com/). The certification also focuses on optimization techniques in AdWords, which can mean the difference between a successful campaign and a failed campaign.

see more in Google Advertising Professional: How I Did It, and Is It Worth It?

It's worth to note that there is another independent - and SEO specific - certification growing in Germany - maybe europewide - that's worth to look at in the next months...

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