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Adsense competitor Yahoo - YPN, Yahoo's Contextual Ads in inhouse testing
Sat, 2005-03-05 12:17 — Marketing Fan
Yahoo's Contextual Ads in the Wild brought me - thanks to JD - to an Yahoo employees page testing out a new contextual ad format by Yahoo/Overture using the domain YPN... so far it looks a bit "beta" - but the goal is clear... after Yahoos search engine got better and more share again they are targetting the big Adsense/Adwords cake...
It will be good for the market to have a BIG Adsense competitor...
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