pay per click

Adwords QS impacted by Page Load Times

Now it’s offical – the Adwords Quality Score will become influenced by your page load times !

Now it’s time to start tuning your sites not only for visitor stickyness, reducing abandonment

but to effectively increase your bottom line…

per WMW thread here the AdwordsAdvisor confirmed

AdWordsAdvisor wrote:

Google Adsense Arbitrage Case-Study - it still works!

Download a free 39page case-study on the Google Adsense Arbitrage method...

Digged: Get ANY adsense account banned - Where's the new trick?

Yesterday I found a digg entry about getting any Adsense account banned… and it got 333 diggs… WOW... that must contain interesting news….

Brad's video on organic search vs. PPC, long tail and conversion testing

Brad Fallon has put up a new video that deals with the advantages of organic search optimization vs. pay per click traffic.

Obviously this is a teaser campaing for one of his new (info?) products as it’s hosted on convertlinks.com (which domain just went 2+ years old – links will start to work).

Some topics or findings he touches:

  • get 2 SERP entries for 70% probability of click-thru

Adsense click spam via compromised affiliate network

Adsense click spam sent thru wrong configured affiliate mailing list

Google Adsense Auto Clicker on ebay

If you every wondered how click fraud works, or how small webmasters can get other webmasters being kicked from Adsense,

then this is probably the answer… a small tool – created in germany – used for clicking on Adsense ads… via proxies, or not.

What’s notable is the fact that ebay does not close this auction, which is obviously an attempt to support click-fraud…

AdSense Bad For Your Business

There's a great contra-Adsense discussion going on at WebProworld today...

Google’s New Affiliate Network - CPA instead of CPC

Now if this is not a bogus message, then it is hot !

Google announced a new product to select publishers today, indicating a move away from their Adsense CPC network.

The new Google advertising program shall be called the Content Referral Network and will pay webmasters when a user completes a specific action – see definition of CPA campaigns

So this differs from Adsense where the only thing necessary for a webmaster to earn money was to have someone click … now they need to buy or fill out a signup form or whatever…

It is easy to fake a click. It is much more difficult to fake a sale.

What does this mean for web publishers?

  • the average spam scraper webmaster will have a hard time to get people to by stuff with his non-credible sites
  • those with professional visitors, traffic that might be in buying mood could be winners…

[via Monetize]: