Happy New Year!

and Cool – I just came across an experience report from a guy who passed the Google Adword certification – you know – like Oracle, Cisco, Microsoft et al they use professional certifications as a human resources marketing instrument… I expected that…

It’s a certification for Internet marketing professionals that demonstrates a high level understanding of Google AdWords(http://adwords.google.com/). The certification also focuses on optimization techniques in AdWords, which can mean the difference between a successful campaign and a failed campaign.

see more in Google Advertising Professional: How I Did It, and Is It Worth It?

It's worth to note that there is another independent – and SEO specific – certification growing in Germany – maybe europewide – that's worth to look at in the next months…