I just came across a new search feature that Google seems to be testing – maybe only in European datacenters – but in any case for english language queries (check your browser language settings)

Google returns a Fake #1 SERP , resulting in total 11 search engine result pages (SERPs)

As you can see above, the query

http://www.google.com/search?q=marketing+company&hl=en

leads to 11 SERPs (search engine result pages) with the top being a sort of special combo-link to

"more sources" at another google query

http://www.google.com/search?q=marketing+company&dq=marketing+company&fsrc=1&hl=en&lr=&filter=0

and the actual SERP just called "Marketing" leading to

http://www.google.com/url?sa=X&start=1&oi=answers&q=http://www.cardtemplates.com/buscardsshowall8.php

Now it's not very unusual for search engines especially big ones like Google and Yahoo to display "vertical search results" related to industries or other sources based on the context that Google "sees" the query in.

Some common examples I've seen in the last weeks

• 3 Top links to Frooge if you query for specific product names
• 3 footer links to Google News if you query for hot current topics
• of course a Google Maps top link if you query for local results

What I see new in the main SERP is – besides the tracking code also the piece "oi=answers" – then leading to the cardtemplate site. The Serp title is just Marketing — Company: Reprotech – I assume this string (company name) is taken from the WHOIS data of one of the related domains, while others just have "INVIDUAL" in them s company name…

And this new Google-search internal detail query that appears after "more sources" however has a very strange appearance to me:

• It appears to trigger on the term "Marketing Company"
• It results in a SERP page with only 2 / 4 (unfiltered because of 2 duplicate content pages) results… nothing more
• The results are those commercial pages for business cards, 3 of 4 results having similar or dupliate content – somewhat related to a marketing company, but I'd rather search them simply as "business cards"
• All those sites seem to really belong to that single company

Is this the Google approach to detect relevancy of link networks and link farms ?

• The 3+ domains that are used obviously belong together
• all three are on the same IP
• all three have identical WHOIS info
• they all three link between each other
• all three are linked from the site REPROTECHPRINT.COM and a couple of others – also on the same identical IP.

Even Alexa shows all these sites as "Alexa Related Sites" (9 total sites)

It's clear that Google see's all of these sites as common and related sites, especially because of the a) interlinking b) the duplicate content.

This seems to be Google's new way of trying to find out the relevance of link networks aka "mini sites" aka "mini nets" . the main url to the detail query has a tracking code in it (in IE, not in opera) and they obviously track how many people click on those detail button… (note: it's NOT on the "more sources" link, which leads to same result page…)

Or it's Google's way of listing heavy link network users and monitoring their real traffic… I found the a couple of link campain tools used on the site.

I'll keep an eye on that query and those terms… maybe this clears up very soon.