NOFOLLOW CSS Class – fake or new way to rip of link buyers?

Years after the NOFOLLOW tag was introduced as a publicly visible tag for links to be ignored
there’s a post about an internal NOFOLLOW class that only Google is able to interpret – per site.

According to this blog post Google allows you to add a NOFOLLOW Cass class to your webmaster console and tell google (in secret) that a block that might be labelled “white-navigation-links” are in fact sold links and that Google should ignore them.

Well, as of today I haven’t seen that “No Follow Class” option in any of the webmaster console accounts I manage for my own stuff and clients.

What about you?

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3 Comments | What say you?

  1. Russ JonesNo Gravatar Says:

    Hi, I have updated the page to make it clear that this is speculation on my part. That is why I named the blog post “The End of Paid Links is Near” rather than “The End of Paid Links is Here” :)

    Essentially, I believe that this is Google’s next-step in their struggle against Paid Links. I also believe that it will be an incredibly effective strategy that cannot be easily defeated without creating your own, trusted link network.

    Anyway, thanks for bringing this to light – I would hate that a lot of people think this was a hoax or something. The only reason why I made that picture in the first place was to show how easy it would be for Google to implement…

  2. nBridges Media Says:

    Google is trying to create a balance as its pretty obvious trying to moderate link selling is not a very smart idea. The problem is, if google starts to cracking down on link selling heavily (by using auotmated methods and ignoring footer and sitewide links), it will surely affect many good pages too, bring down the quality value of the results at lower end.

    By the way Nice Blog, I found it from Drupal.org

    PS: By the way, that post is just speculation
    ————————
    http://nbridges.com – For SEO Consultancy and Optimization

  3. Marketing Fan Says:

    ignoring footer and sitewide links is what Google does to a great extend already for about 2 years… I know some work if closely themed, while a lot others are just waste on money/time/resources

    Christoph C. Cemper
    - the http://www.marketingfan.com

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